Here's the Gear S2, alongside one of Samsung's new smartphones.
Samsung launched two new smartphones at the event on Thursday — the Galaxy Note 5, a phablet device, and the Galaxy S6 Edge+, a larger version of its Samsung Galaxy S6.
The new S6 Edge+ has a 5.7-inch screen, and is a millimeter thinner than its smaller cousin.
The S2 marks a break from tradition — previous Samsung smartwatches have featured rectangular faces.
Sources told Tech Insider that the Galaxy S2 features a rotating bezel around the face, which can be turned to navigate through apps and menus.
"Next" might be free, but Samsung's new devices certainly aren't.
There's no word yet on pricing for the Gear S2 — it hasn't been (formally) announced yet. But Samsung's previous smartwatch, the Gear S, retailed for £329 ($384 in the US) when it launched.
Meanwhile, the Galaxy Note 5 will start at $700 (via T-Mobile) for the base model, while the S6 Edge+ will be $780 and up.
If you're looking to pick up a Note 5 in the UK or elsewhere in Europe — sorry! Samsung currently has no plans to launch the new device outside of Asia and America.
Note devices are typically announced in September, but this year Samsung brought it forward — almost certainly to get the jump on Apple's iPhone announcement, also scheduled for September.
However, Samsung's big day still had some disruption. Chinese upstart Xiaomi tried to steal its thunder by launching its own phablet phone, the Redmi Note 2, on the same day.
So far, none of Samsung's smartwatches have been big hits. Even the Apple Watch — the best-selling smartwatch to date — has been struggling with lacklustre sales. It remains to be seen if the S2 will be any different.
